IBM Integration Bus Marketing Video
This video was released alongside the general availability of the product and is hosted on the IBM IntegrationYoutube channel here. We started by deconstructing the script (written by marketing) and split it into multiple scenes, before sketching out storyboards for each scene and how we could move between them. The scenes were then split up between myself and my two fellow interns and we began to make the assets in Illustrator, and then animated them in After Effects.
Once each scene was roughly animated we added the voiceover to get the timings and scene transitions exact. We went through multiple iterations of the script whilst working on the animations so had to be very flexible, and scenes were cut and redrafted as we went along. I stitched all the scenes together in Premier Pro and added sound effects and scene transitions
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